Tip of the day:

You can launch .bat files as well as standard exe's from the macro keys. These .bat files when executed will run whatever text is containted within them on the on the command line. To create one of these .bat files all you need is notepad, create a text file and type in the commands you wish to execute. I have been recently using a command that puts my computer to sleep when activated:

RUNDLL32.EXE powrprof.dll,SetSuspendState 0,1,0

Then save that text file with the extention .bat and you are done!
You now have a .bat file that you can link to the macro keys of the app using the desktop applications interface. This just scratches the surface of what you can do and with a little resarch you can make your own automation scripts that run at the press of a button.